My Story: ” My Efficiency Is What I have Prioritised So That Everyone Gets Their Stuff In Time”

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“The times are difficult but we as humans are resilient. This year marks my 37th year in service in the postal department and one of the most challenging ones too. I have been serving 11 villages as the postmaster. Now I have come to the realisation the importance of my work  when I see the difference on-time delivery of  my work makes a difference in the lives of people. The corona virus has taken a toll on everyone. Our lives have taken a 360 degree turn with no fault of ours and we do not have a say in it at the moment.

Prahlad Rao Postmaster
Tribute by his daughter, Chandana Rao

However, the disparities in the needs are very evident. While some have been locked inside their homes, others do not have a home to go back to. While a few have their supplies full, others are dependent on the government and other organisations for their rations.

Unfortunately, most of the villagers depend on the financial relief sent by the government and the postal department has a major role to play in the same. The financial assistance needs to be delivered in time to the villagers. I see most faces brighten up when I delivery their money. In the recent times the postal department have also been given additional work of delivering medicines to the people in the villages. The villagers are dependent on my work for their needs most of the times and hence my efficiency is what I have prioritised so that everyone gets their stuff in time.

Prahlad Rao Postmaster

Lack of education and awareness of the villagers is one of the major hurdles as it becomes increasingly difficult to convince the villagers in case their money or other documents hasn’t reached them in time. Hence, I have invested money from my personal savings to help the people in these difficult times.

I also run some educational and awareness campaigns in the village educating the people regarding the importance of social distancing and sanitation. A lot of myths as well as fake news are circulating and my aim is to make sure the right information is conveyed to the public.

The thing is most of us do not believe that small efforts from our end can make a difference in the lives of the people. The villagers have helped me realise the importance of empathy and the how it can make someone’s day happy. The villagers call me their son.”

– Prahlada Rao, branch post master.

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It's not how much we give
but how much love we put into giving.
- Mother Theresa Quote

Goonj Is Working With 1000’s Of Volunteers & Partner NGOs To Provide Covid-19 Relief In 18 States

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With the extension of the lockdown the crisis of migrant labourers and daily wagers has just grown bigger due to uncertainty and fear of future. In the migrant colonies, slums and for people in the villages hunger and desperation is building up day by day. This is high time we step up our efforts to support our people who are in dire need of food and hygiene essentials to survive the pandemic, Covid-19.

After the India-wide lockdown, a lot of jobless migrant workers are stuck in cities with hardly any resources while many started retreating back to their villages. With the loss of livelihoods, a large number of them are now struggling to support their families.

Goonj activated its pan India teams and a pan India network of partner organizations and volunteers in urban and rural India. This network, built over the last two decades, helps them learn from the ground, reach material quickly and review and adapt strategy periodically. Intensifying this network has helped Goonj reach and start work across 17produced states/UT in the last three weeks.

Goonj’s focus: 

Majority of the Covid-19 relief work by non profits right now is in the metros and cities but Goonj is the only non profit that is also simultaneously focusing on the people in the villages and the ones stuck on highways or somewhere.

Goonj is targeting daily wagers, migrants and other vulnerable groups, who even traditionally are left out like the disabled, sex workers, LGBTQ community.

“COVID-19 is a crisis, yes…But, it’s also an opportunity for us to build the society anew. Not ‘for’ the people…but, ‘with’ the people. And in the process, we will build ourselves too.” – Anshu Gupta, Founder-Director, Goonj.

Direct Monetary and Material Transfer

Wherever Goonj got the permission to open their centres for packing and disbursement of relief material kits, they are creating a kit consisting of 20-30 kgs material including dry rations, masks, sanitary pads and other hygiene material and reaching them to people, as per needs and as per regulations with all safety precautions. This kit will help a family survive for 30 days.

Information till 10th April 2020:

  • Distributed 15,100 ration kits reaching thousands of people
  • Reached 17,700 families
  • Supporting 12 community kitchen across India with 16,600kgs of ration
  • 77,800 food packets provided to migrant laborers and daily wagers walking on the roads across the country.
  • Provided direct financial support to 32 organisations
  • Made 42,800 cloth face masks
  • 24,900 cloth sanitary napkins produced
  • Produced 1500 litres of organic sanitiser

In Goonj’s processing centers its trained team of women are making cloth face masks and cloth sanitary pads (MY-Pads), keeping all the precautions and with the permission and cooperation of the local authorities.

In this lock-down phase if you are facing any difficulty getting sanitary pads or you are running out of stock, here’s a detailed but very simple process of making Cloth Pads at home created by Goonj. “This is how we make Goonj MY Pads.” This is how our mothers and grandmothers turned their spare cloth into pads.

This disaster, unlike any other, is unprecedented in its scale and impact and that’s why we all must do our bit with Goonj to continue its relief work for millions of people in this still unfolding long-tailed disaster.

The need is huge.. We are there.. Need You too !!

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It's not how much we give
but how much love we put into giving.
- Mother Theresa Quote
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